WITE aims to propel the tourism market of Wuhan through a series of meeting sessions for the trade visitors and hosted buyers with exhibitors. WITE will also provide a platform for exhibitors to showcase their brand, destinations, products, and services to the trade visitors and hosted buyers on the show floor.
With the show being open to public on the last day, exhibitors can make use of this exposure to attract end-customers and bring their destinations to the forefront of the public’s attention.
China remains the world’s largest outbound tourism market and Chinese travel to the United States is expected to increase by 3.1 million visitors through 2021, a 121 percent increase, when China should become the top U.S. overseas source market. China is also the No.1 country with highest outbound tourism spending, dwarfing the rest of the world, in 2016 spending over $30 billion traveling to and within the United States. [Source]
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