Located in Germany, IMEX Frankfurt not only attracts a worldwide market, but also places exhibitors at the center of Europe’s most influential and profitable market. Today Germany remains the second biggest outbound meetings market on the global stage after the United States. At IMEX Frankfurt 2016 3% of the visitors and 14% of hosted buyers were German.
IMEX gives you two markets in one: the power of international hosted buyers and the very valuable German market. Additionally, the IMEX Hosted Buyer Program offers handpicked, pre-qualified buyers with pre-arranged appointment schedules making it easy for buyers to attend, maximizing your sales potential. With the IMEX appointment system you are guaranteed to meet only with buyers with a specific interest in your destination or product. They search for exhibitors in the Online Exhibitor Directory using keywords, product categories, destinations, or geographical regions, your name or booth number, resulting in some 65,000 appointments, the majority on a 1-on-1 basis. IMEX Frankfurt 2016 concluded with 3,500 exhibiting companies, 3,977 Hosted Buyers from 84 countries, and 4,955 Trade Visitors from 90 countries.
The Brand USA Center at IMEX Frankfurt 2017 offers a number of cost-efficient participation options, all with:
“Incentive travel is not only a contributor to the industry but to the overall economy,” stated Kevin Hinton, Chief Staff Officer Site and the Site International Foundation. “Companies that use incentive travel to drive performance confirm that it pays for itself many times over and has a positive impact on future economic investments and job growth. As recently reported in the Site Annual Forecast incentive travel is expected to continue to grow at a significant pace through 2016”. Site International Foundation