With the coffee consumption in Asia increasing and the number of cafés in Asia growing rapidly, the coffee industry has become the growing market in Malaysia. Café Malaysia 2018 will present the largest gathering of coffee and tea industry players to showcase equipment, machinery, accessories, and various products & supplies for the perfect one-stop platform for industry professionals.
Each edition of the show attracts airline & cruise suppliers, bakery & confectionery professionals, chained coffee shops & teahouses, hotel & resort management personnel, café & restaurant owners, baristas, chefs, manufacturers, retailers, wholesalers, and country club & bar managers.
Café Malaysia fuels the growing demand and need for more sophisticated equipment and know-how to the industry and provides unrivaled convenience for food & beverage professionals and buyers to gain deeper insights into the local café scene.
With the gradual rise of a café culture in Malaysia, coupled with a growing Western influence on the choice of food, the demand for coffee is steadily rising. Growth is likely to be driven by more sophisticated variants and enhanced tastes and textures and with more innovations in packaged instant coffee, more consumers are expected to switch from freshly brewed coffee in foodservice outlets to packaged coffee from retailers. (Source)